Marketing is serious
BUSINESS.
Marketing, is serious business.
Marketing is not just Promotion
Product
A thoughtfully designed product addresses the target market's requirements and distinguishes itself from competitors. At Olewa Advisory, strategy encompasses managing product lifecycles and allocate resources effectively to invest in promising products, and phase out underperforming ones. Learn more
Pricing
Determining the price of a service or product is fundamental to ensuring its market competitiveness and perceived value. A pricing strategy that reflects competitor pricing, production costs, and economics is essential to a business's success. Learn more
Promotion
Often mistaken as the only purpose of marketing, promotion communicates the value of a product through a mix of advertising, sales promotions, public relations, and personal selling. While promotion is crucial, it is just one element of our comprehensive marketing strategy. Learn more
Distribution
A product is only valuable if its able to reach its potential customers, digitally or in person. With strategic planning, partnerships and well- optimised channels, we ensure the product is available to the target market at the right time and place. Learn more
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